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Differentiation, pricing and value.
Know your competition, but don’t copy them. A regular conversation I have with clients is around price setting and the perception of competition versus what the market will pay. To learn more, call us today.
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Marketing Humour
Welcome to our site, to break the ice we like to start with some tongue-in-cheek humour from the fabulous Tom Fishburne at Marketoonist. In all seriousness, ‘I’m glad we’re all aligned’ shouldn’t look (or happen) like this. We believe in taking the three good reasons approach of pursuing value by challenging the status quo and…